Solihull for Business and Leisure

6th May 2010

Categories: News - Latest

The latest addition to New Mind's client list is situated right at the geographical centre of the UK in a prime location to capitalise on visitors, both business and leisure.

Solihull's proximity to national tourist attractions such as Warwick Castle and Stratford, the facilities offered by the surrounding cities of Birmingham and Coventry, the quaint villages and award winning parks and gardens and the area's high quality shopping experiences will all be encapsulated within a new destination website developed by New Mind.

The new site aims to raise Solihull's profile within the Midlands as well as educating potential national and international visitors about the areas facilities, accommodation and attractions.  Solihull's choice of places to stay, from idyllic farmhouses to family run B&Bs, its varied sporting and leisure activities and a whole range of events will all reside on New Mind's powerful Destination Management System (DMS). 

The site will promote Solihull's wealth of facilities for business travellers, emphasising its ease of access to the world famous National Exhibition Centre, attracting over 4 million visitors each year.  The area's varied accommodation offering, including many hotels with corporate facilities, together with their proximity to superb road, rail and air links will all feature on the new site, which is due to go live this Summer.

Andrew Cole, General Manager of the Ramada Birmingham, Solihull comments "New Mind had a strong track record of building robust, well-designed and adaptable destination management systems and their portfolio of destinations and customer support was more than enough to persuade us to use their services."

Interesting Solihull Facts:-

• Solihull is a Gold Winner in the national Britain in Bloom awards

• The name Solihull derives from Anglo Saxon and means muddy or soiley hill

• Solihull's position at the centre of the country is marked by a stone cross on Meriden village green and was first recorded c1170 in the Red Book of the Exchequer

• Solihull's motto is 'Urbs in Rure' meaning Town in the Country - three quarters of Solihull is labelled Green Belt land

• Solihull's well known personalities include Jasper Carrot, news reader Michael Buerk and Richard Hammond (Top Gear)  

• Famous book, Diary of an Edwardian Country Lady by Edith Holden was written in Solihull and includes an account of plants and wildlife that she saw in the local area