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Three New Sites for FjellNorway Target Lovers of the Outdoors

21st June 2015

Categories: Our News

The first phase of a major project for the FjellNorway region has been completed this month with the launch of three new websites to highlight the area's vast and varied tourism offer for lovers of the outdoors.

All three sites share the same template, yet each features its own distinct branding and imagery to deliver a unique visual perspective.  Content in three languages (Norwegian, English and German) is provided for each of the sites, all residing in a fully responsive design to optimise the mobile browsing experience.  Extensive use of themed pages has been utilised to promote the region's diverse activities and attractions.

The new site for the region of Gjøvik, promotes the areas of Gjøvik, Hadeland and Ringerike which include 10 inland municipalities to the East of Norway.  Gjøvik is a former Olympic city where 16 ice hockey matches were hosted during the 1994 Winter Olympics.  Today tourists can enjoy various outdoor activities including hiking, cycling, skiing and fishing.  Other major attractions include the glassblowing studio and factory outlet at HadelandGlassverk, a trip on lakeMjøsa with the DS Skibladner, the world’s oldest paddle steamer in regular traffic and the industrial museum Kistefos.

A new Lillehammer website,, covers the Lillehammer Region which includes 7 municipalities in the valley of Gudbrandsdalen.  Lillehammer city hosted the 1994 Winter Olympics, and today tourists still visit the city to experience the Olympic Spirit. The region is a year round destination and boasts several activities and attractions popular to tourists.  Major attractions include Maihaugen Folk Museum and Hunderfossen Family Park in addition to activities such as skiing (in five ski resorts), the world’s best cross-country tracks in the Winter and hiking, cycling and fishing in the Summer.

Finally, a site for the rural Valdres region, boasts numerous outdoor pursuits, from quiet hikes in the wilderness (on average the area is home to just over 3 people per square km) and surrounding mountain areas, such as Jotunheimen, as well as cycling, horseback riding, river rafting, climbing and skiing.  Valdres is also known for its excellent trout fishing, its annual Rakfiskfestivalen fish festival and is one of the leading regions in Norway for festivals and events.

Runar Bekkelund at Gjøvikregionen Hadeland Ringerike Reiseliv comments: “Working with New Mind | tellUs has been an enjoyable process and we can see that the solution, as it nears completion,  is already worlds apart from our previous site.  Naturally, building pages across the North Sea caused some cultural differences and misunderstandings to emerge, but this also led to a wide range of healthy discussions.

Now that our destinations are represented by impressive, user friendly front end solutions, we are finally ready to deliver the Gjøvik-region, Hadeland and Ringerike to your living room, whether you prefer to use your computer, phone or perhaps the 65 inch flagship?  Thumbs up from the tourist office in Gjøvik!”


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