Visit Windsor Site Attracts Global Attention for Royal Wedding Countdown

27th March 2018

Categories: Our News

The new website for Visit Windsor will be the focus of global attention in the weeks leading up to the Royal Wedding in May.

The site, www.windsor.gov.uk, is the 3rd to be developed by New Mind | tellUs for Visit Windsor, this time adopting the Tourism Pro platform.  This flexible solution has provided the destination with a fully responsive format, with the option to include 'bolt-on' functionality such as TripAdvisor integration, banner ads, featured items and a blog.

The timing of its launch coincides with one of the biggest events in the Royal Calendar.  On the Saturday 19th May HRH Prince Henry of Wales (familiarly known as Prince Harry) marries Ms Megan Markle in St George's Chapel, Windsor Castle, marking the latest chapter in his association with the historic Thameside town.

The Royal Wedding is a major focus for content on the new site, with interest expected to have a global reach and a view audience likely to top a billion people. The site includes a countdown to the wedding date and a video which shows the route which the newly married couple will take for the carriage procession through Windsor, as well as top 12 places to propose, tips for organising the perfect wedding and romantic getaway options.

Some of the UK's most iconic tourism attractions are located in the Royal Borough of Windsor and Maidenhead so the site's content will also highlight the destination's huge tourism potential, particularly for the family market, with the intention of motivating more visitors to book short breaks and overnight stays.  The promotion of internationally renowned attractions such as Windsor Castle, River Thames, LEGOLAND Windsor Resort and Ascot and Windsor Racecourses will be elevated by the site's improved design and new features in order to raise awareness and boost ticket sales.

Julia White at Visit Windor comments "The launch of the new Visit Windsor website coincided with the announcement of the royal wedding so the timing couldn’t have been more perfect.  The Tourism Pro platform has allowed us to put the wedding plans front and centre and have some fun with engaging new content.  As more details are added the Visit Windsor site will become a hugely valuable resource for anyone planning to visit on the day of the wedding and will hopefully inspire future visits by travellers from home and abroad."

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